Effective January 1, 2010 Section 5-41 the Act clearly requires licensees to notify IDFPR of any change of office address.
Section 10-30 of the Act has been amended to clarify that advertising requirements apply to all methods of advertising employed by licensees. This would include advertising using any medium including the Internet or social media.
New provisions contained in Section 10-35:
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Licensees must not use metatags, keywords or other devices that would mislead consumers or deceptively drive them to the licensee’s website.
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Licensees must not frame another real estate brokerage or multiple listing service website in a deceptive manner or without authorization from the owner of the site.
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Licensees must not use a URL or domain name that is deceptive or misleading.
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Licensees must tell consumers if they are going to share or sell information that they collect.